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What actually works when building a trade website
Practical guidance for trade businesses that want a site which earns trust, supports local visibility, and helps turn visits into better enquiries.
Based on working with builders, plumbers, cleaners, electricians, and other local service businesses comparing websites, directories, and local search.
Start hereFeatured guide
Your backlink guide for trade websites
The strongest asset on the site deserves the clearest placement. This guide breaks down how local trade businesses can earn relevant backlinks, build stronger local SEO signals, and turn authority work into more enquiries over time.
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Planning your website
These articles help trade businesses decide whether they need a site, how much structure it should have, and what a useful setup looks like before any build starts.
2026-04-09 | 5 min read
Do Tradesmen Still Need a Website in 2026?
A practical guide to whether tradesmen still need a website if they already use Facebook, Checkatrade, or Google Business Profile.
2026-04-09 | 4 min read
How Many Pages Should a Trade Website Have?
A practical guide to deciding whether a trade website should be one page, a small brochure site, or a fuller service-and-location structure.
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Getting leads and growth
These pieces focus on channel mix, platform dependence, and what tends to work when you want steadier lead flow rather than relying on one source.
2026-04-09 | 4 min read
Google Business Profile vs Website for Trades: Which Matters More?
A practical comparison of Google Business Profile and websites for trades, and why they work best together rather than as substitutes.
2026-04-09 | 5 min read
Why Checkatrade Alone Is Not Enough for Long-Term Growth
A guide to why relying only on Checkatrade or similar directories limits control, margins, and long-term search growth for trade businesses.